摘要
新时期发展背景下,商业智能(BI)作为一种新兴科学技术手段逐渐得到社会高度关注和应用,其主要是指通过人工智能技术来分析相关数据信息,借此促使企业能够基于某种现象迅速作出反应,从而便于实现经济效益最大化,推动社会主义市场经济的进一步发展。笔者主要对BI在市场经济活动中的具体应用与发展进行深入探讨,仅供参考借鉴。
In the background of new era development,business intelligence(BI),as a new scientific and technological means,has been getting more and more attention and application from the society.It mainly refers to the analysis of related data information through artificial intelligence technology,can make reactions promptly based on certain phenomena,so as to maximize the economic benefits and promote the further development of the socialist market economy.The author mainly studies the specific application and development of BI in the market economy activities for reference only.
作者
曹增轩
曹淑敏
曹增博
Cao Zengxuan;Cao Shumin;Cao Zengbo(KOCEL Group Limited,Yinchuan Ningxia 750021,China)
出处
《信息与电脑》
2018年第1期127-128,131,共3页
Information & Computer
关键词
BI
市场经济活动
绩效管理
BI
market economy activity
performance management