《战狼2》提升中国文化软实力的策略研究

A Research on the Strategy of Improving China's Cultural Soft Power By the Film “Wolf Warriors Ⅱ”

观察2017年的现象级电影《战狼2》,可以看到中国观众对中国目前主流价值观的认可和需求,以及对能够表现中国大国崛起现实的高品质影视作品的喜爱。中国电影市场仍然具有庞大的发展后劲,这一巨大的消费潜力不应被西方电影夺取。中国电影制作者应尽快依托国内政策环境,以"工匠精神"雕琢中国影视作品,占领这一文化高地,以影视作品为依托向世界传播中国文化和中国形象,提升中国的文化软实力。

Observing“Wolf WarriorsⅡ”,the phenomenon film of 2017,we can see the recognition of mainstream values from Chinese audience and the love for high quality film and TV production which can represent the rise of China.Chinese film market is developing rapidly and the huge consumption potential should not be despoiled by western films.Chinese filmmakers should create best-quality films relying on internal legal and policy environment,spread Chinese culture and and the image of China through Chinese films,improve China’s cultural soft power as well.