自媒体时代青年话语问题研究

An Inquiry of Youth Discourse in the Era of We Media from the Perspective of Ideology

作为青年群体活跃的生活场域,自媒体呈现出意识形态属性,并生成新的结构特征:扁平化的权力结构、隐蔽的大众文化表现形式以及核聚变效应。这些变化使青年话语的话语主体、话语主题以及话语对象产生新风险。青年话语并不是孤立存在的,它的健康发展需要从坚持主流意识形态的引领功能、发展大众文化、发挥技术能动性三方面着力,从而降低意识形态风险。

As an active space for youth groups,We Media displays some ideological attributes and generates new structural features-flat power structure,concealed representation forms of mass culture and nuclear fusion effect.These features generate some new risks in discourse subjects,discourse themes and discourse objects of youth discourse.Youth discourse doesn′t exist in isolation,whose healthy development must adhere to the leading function of the mainstream ideology,the development of popular culture,and the full play of the technological agency.Only in these ways can the ideological risks be reduced.