消费者行为背景下泰安市搏击健身市场发展现状与对策

The Current Development and Countermeasures of Combat and Fitness Market in Tai'an City under the Background of Consumer Behavior

本文研究了消费者的行为对泰安市搏击健身行业发展的影响,通过对应的文献研究、问卷研究等方式,对泰安市搏击健身市场消费者行为方式进行数据采集的与分析,随后确定了在消费者行为因素的作用下,泰安市搏击健身市场的发展情况,并指出其中存在的主要问题,然后针对性的提出解决办法,希望为泰安市搏击健身市场的进一步完善提供指导。

This paper studies the influence of consumer behavior on Tai'an combat and fitness industry development.Through literature,questionnaire and other methods,this paper collects and analyzes on the customer behavior in the market.Meanwhile,the market development status is confirmed under the influence of customer behavior factors,existed problems are mentioned,and corresponding solutions are offered.The aim is to provide guidance for Tai'an combat and fitness market.