产品设计中超物质情感交互方法

An Analysis of the Hyper Material Emotional Interaction in Product Design

为产品注入丰富情感、利用情感化手段进行产品设计越来越成为左右一个产品是否成功的关键。产品交互的情感化研究是以用户的心理需求作为设计出发点,通过对用户心理模式和行为模式的分析探讨得到一定线索和启发,增加用户与产品之间的超物质情感交互,最大限度地在设计中满足受众的心理需求。

Injecting rich emotion into the product and using affective means to design it are the key to the success of a product.The emotional research on product interaction is based on the user’s psychological needs as the starting point,obtaining some clues and inspiration to increase hyper-physical emotional interaction between the users and the product through the analysis of users’psychological and behavioral patterns,ultimately to meet the psychological needs of the audience in the design.