摘要
在信息化高速发展的今天,大数据广泛应用于各行各业,在这个互联网时代,大数据已成为生产与生活的重要分析工具。很多消费者喜欢去实体店购买商品,但也有不少消费者喜欢方便的网络购物方式,线上线下各有优势。实体店"思味坊蛋糕店"急需建立网上商店,线上线下和物流融合,向新零售模式转型。
Today,with the rapid development of information technology,big data is widely used in all walks of life.In this era of Internet,big data has become an important tool for analysis of production and life.Many consumers like to go to the physical store to buy goods,but there are many consumers like the convenient way of online shopping,online and offline have their own advantages.Entity store"Si Fang Fang cake shop"urgent need to establish online stores,online and offline and logistics integration,transformation to the new retail model.
作者
辛丽如
Xin Liru(Technician College of East Guangdong Province,Shantou Guangdong 515000,China)
出处
《信息与电脑》
2017年第11期83-87,共5页
Information & Computer
关键词
新零售模式
网站建设
线上线下
new retail model
website construction
online and offline