摘要
出版发行行业正处在媒介融合的转型发展阶段,出版商务活动的创新发展刷新了行业对从业人员的素质要求。当前出版商务专业应当顺应行业发展需要,准确定位人才培养目标,采取校企协同培养模式,提升人才培养的行业适应性,为出版业输送既有过硬的专业技能又有较高人文素养的应用型出版商务人才。
The publishing industry is in a stage of transformation and development of media convergence,the innovation and development of publishing business activities to refresh the quality requirements for the practitioners in the publishing industry.Business professionals should conform to the development needs of the industry,accurate positioning of talent training goal,take the training mode of school enterprise cooperation,training industry enhance the adaptability,conveying both for the publishing industry have excellent professional skills and application of higher humanities publishing business talents.
作者
王贞
WANG Zhen(Shanghai Publishing and Printing College,Shanghai 200093,China)
出处
《教育教学论坛》
2018年第30期221-222,共2页
Education And Teaching Forum
关键词
媒介融合
出版商务
人才培养
media convergence
publishing business
personnel training