摘要
经济新常态下我国企业对经贸类人才跨文化商务沟通能力的要求发生了变化,因此,高校国际经贸类人才的培养目标需要及时调整,既要完善知识结构,培养并提升学生的基本素养和专业能力,更要系统培养学生在新常态下的跨文化商务沟通能力和工作胜任力;具体路径包括:开展跨文化意识教育、建设符合国际标准的专业知识框架、制订跨文化能力评价标准体系、探索跨文化能力素质养成的研究和实践、提供真实的跨文化商务交际环境。
Under the New Normal of China’s Economy,the requirements of cross cultural business communication ability of economic and trade talents from Chinese enterprises have been changed.Therefore,training goals of international economic and trade professionals of colleges and universities need timely adjustment.It is necessary that we should not only improve the knowledge structure,cultivate and improve students’basic literacy and professional skills,but also systematically cultivate students’intercultural business communication ability and work competency in the New Normal of China’s Economy.There are five specific training paths as follows:carrying out cross cultural awareness education,constructing professional knowledge framework in line with international standards,developing intercultural competence evaluation system,exploring the research and practice of the formation of cross cultural competence,and providing real intercultural business communication environment.
作者
章秀琴
何朝林
Zhang Xiuqin;He Chaolin(School of Management Engineering,Anhui Polytechnic University,Wuhu 241000,Anhui,China)
出处
《安顺学院学报》
2018年第3期61-64,共4页
Journal of Anshun University
基金
安徽工程大学校级教研项目(项目编号:2015jyxm20)
安徽省级特色专业(国际经济与贸易)建设项目(项目编号:2015tszy015)
安徽省高校优秀中青年骨干人才国外访学研修重点项目(项目编号:gxfxZD2016111)
安徽工程大学2012年度双语教学示范课程建设项目
关键词
经贸人才
跨文化商务沟通
economic and trade talents
cross cultural business communication