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跨境电商视角下商务英语与农村电商发展研究 被引量:4

Research on the development of business English and rural e-commerce from the perspective of cross-border e-commerce
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摘要 随着信息技术的快速发展,我们已经进入了互联网时代,互联网对于社会各行各业都产生了非常大的影响。在我国农村,通过电商发展农村事业已经成为了全新的探索模式,农村电商也犹如雨后春笋般出现。在农村电商的发展过程中,跨境农村电商已经成为了当前发展的重中之重,而跨境农村电商在发展的过程中出现了英语交流障碍的问题,因此我们需要加强跨境农村电商英语交流,消除语言障碍,帮助跨境农村电商更好的发展。 With the rapid development of information technology,we have entered the Internet age,and the Internet has exerted great influence on all walks of life in society.In China's rural areas,the development of rural undertakings through e-commerce has become a new mode of exploration,and rural e-commerce has mushroomed.In the process of the development of rural e-commerce,cross-border rural e-commerce has become the top priority in the current development,and the problem of English communication barriers has emerged in the development of cross-border rural e-commerce.Therefore,we need to strengthen the English communication of cross-border rural e-commerce,remove the language barriers,and help cross-border rural e-commerce to develop better.
作者 钟华 Zhong hua(Anhui international business vocational college 230011)
出处 《现代农业研究》 2018年第7期122-123,128,共3页 Modern Agriculture Research
基金 安徽省重点科研项目"一带一路"战略下中小企业发展的路径研究-基于安徽省跨境电子商务视角(编号:SK2017A0901)
关键词 电商 英语 农村 e-commerce English rural
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