草根创新:概念、特征与关键成功因素

Grassroots Innovation:Concept,Characters and Key Successful Factors

草根创新作为包容性创新的重要组成部分,更加强调草根群体对创新活动的主动参与以及自我价值实现。草根创新将包容性创新的研究思路从企业如何嵌入BOP市场拓展到探究草根作为创新主体进行创新活动的机制及其成果的市场推进。对草根创新进行了概念界定与内涵解析,并结合案例描述其基本特征,进而从科普教育、资源禀赋、平台构建、成果转化4个角度分析其关键成功因素,可为后续相关研究与实践活动的开展提供参考。

As an important part of inclusive innovation,grassroots innovation focus more on low-income groups to actively participating in innovation activities to achieve self-worth.Grassroots innovation transforms the research ideas of inclusive innovation from the enterprise how to embed BOP market to explore the grassroots as innovative entities to carry out innovative activities and the results of the market promotion.This paper firstly introduced the conceptual definition and connotation analysis of grassroots innovation,and then described the basic characteristics according to the case,lastly analyzed the key success factors from four aspects:opportunity recognition,result transformation,platform construction and popular science education,which provide reference and reference for the follow-up study and practice