谣言“证实”的内在逻辑与方法透析——基于60则微信谣言传播过程的实证研究

On the Internal Logic and Method of Rumor “Confirmation”——Based on Empirical Study about 60 Cases of WeChat Rumor Spreading Process

谣言的出现总会伴随着大量证据,以证实谣言的真实性,消除谣言受众的怀疑,让他们相信谣言并不是谣言。伴随现代科技的发展,各种各样的方法纷纷介入谣言的证实过程,资料佐证与具体信息是谣言传播内容"证实"方法的逻辑起点,热点事件与权威发布是谣言传播内容"证实"方法的现实策略,模糊事实与熟人传播是谣言传播内容"证实"方法的路径依赖。

The emergence of rumors will always be accompanied by a large number of evidence to confirm the truth of the rumor,eliminating the suspicion of the rumor audience in order to make them believe that rumors are not rumors.With the development of modern science and technology,a variety of methods have been involved in the process of rumor confirmation.Data corroboration and specific information are the logical starting point for the method.Hot events and authoritative release are realistic strategies.Fuzzy facts and acquaintances spreading are the path dependence.Data evidence,authoritative release,specific information,hot issues,fuzzy facts,acquaintances spreading and other means have been widely used as methods of rumors confirmation.