北京局集团公司“公转铁”运输中价格策略运用的思考

Thoughts on the Pricing Strategy of Beijing Railway Group Company Based on 'Highway to Railway' Policy

调整运输结构,打赢蓝天保卫战,是党的十九大作出的重大决策部署。如何在调整运输结构、发展绿色交通体系中发挥价格引领作用,是新时期铁路价格管理面临的新课题。通过分析中国铁路北京局集团有限公司货源结构特点,梳理各港口金属矿石集疏港情况,对比分析公路、铁路运输运价构成,建设性提出促进"公转铁"运输增量,实现铁路运输企业利益最大化的价格策略措施。

Adjusting the transportation structure and winning the'blue sky defense war'is an important decision made by the 19th National Congress of the CPC.In the new period,how to play a leading role in adjusting the transport structure and developing the green transport system is a new issue for railway.This essay analyzes the characteristics of the cargo source structure of China Railway Beijing Bureau Group Co.,Ltd.,reveals the collection and distribution of metal ores in various ports,compares the composition of highway and railway freight rates,and constructively puts forward price strategy measures to promote the increment of'transit railway'transportation and maximize the interests.