全域旅游视角下河南旅游扶贫研究

Tourism Poverty Alleviation in He'nan Province from the Perspective of Global Tourism

旅游业已成为推动乡村快速发展的重要途径,尤其是乡村扶贫的有力抓手.河南省通过旅游扶贫取得了不少成效,却也存在旅游扶贫变成了贫困地区旅游开发;当地农民难以发挥主体作用;旅游业态及产品同质化等不容忽视的问题.对此,河南省须以全域旅游理念为指导,采取"政府+公司+协会+农户"的旅游扶贫模式;深挖乡村旅游资源;拓展乡村旅游产业链;提升乡村旅游服务品质等措施来推进可持续旅游扶贫、促进旅游扶贫取得更好的成效.

Tourism has become an important way to accelerate rural development,especially rural poverty alleviation.He’nan Province has made a lot of achievements in poverty alleviation through tourism,but there are many problems in the process of tourism poverty alleviation,such as farmers’difficulty in playing the main role,homogeneity of tourism industry and products.Guided by the concept of global tourism,He’nan Province should promote sustainable tourism poverty alleviation through the adoption the tourism poverty alleviation model of“government+company+association+farmers”,deep excavation of rural tourism resources,expand rural tourism industry chain,improve quality of service of rural tourism.