5Littler, D., D. Melanthiou. Consumer Perceptions of Risk and Uncertainty and the Implications for Behaviour towards Innovative Retail Services: The Case of Internet Banking. Journal of Retailing and Consumer Services, 2006, 13(6): 431-443.
6Weathers, D., S. Sharma, S. L. Wood. Effects of Online Communication Practices on Consumer Perceptions of Performance Uncertainty for Search and Experience Goods. Journal of Retailing, 2007, 83(4): 393-401.
7Daignault, M., et al.. Enabling Trust Online. Proceedings of the Third International Symposium on Electronic Commerce. 2002, Published by the IEEE Computer Society.
8Miyazaki, A., A. Fernandez. Consumer Perceptions of Privacy and Security Risks for Online Shopping. Journal of Consumer Affairs, 2001, 35(1): 27-44.
9Sweeney, J., G. Soutar, L. Johnson. The Role of Perceived Risk in the Quality-value Relationship: A Study in a Retail Environment. Journal of Retailing, 1999, 75(1): 77-105.
10Kim, J., B. Jin, J. Swinney. The Role of Etail Quality, E-satisfaction and E-trust in Online Loyalty Development Process. Journal of Retailing and Consumer Services, 2009, 16(4): 239-247.