新媒体形式下广播节目的发展之路——基于广播媒体现状调查问卷的分析

The development of radio programs under the new media situation——Analysis of questionnaire based on the current situation of broadcasting media

新媒体模式的日益壮大使人们的生活方式发生了很大的改变,网络技术与人工智能的普及影响着各行各业的发展趋势,广播类节目也不例外。笔者通过调查问卷的形式,对不同阶层、年龄、职业、性别等人群的实地考察的数据分析,试探讨在新媒体形式下,广播节目的发展趋势。

With the increasing development of new media mode,people's lifestyle has been greatly changed.The popularity of network technology and artificial intelligence influences the development trend of all walks of life,and radio programs are no exception.In the form of questionnaire,the author analyzes the data of field survey of people of different classes,ages,occupations,genders and so on,and tries to discuss the development trend of radio programs in the form of new media.