3D打印与银行服务设计创新

3D PRINTING AND INNOVATION DESIGN IN BANKING SERVICE

银行服务质量已成为银行竞争力的重要因素,银行的服务模式需要完成从产品到体验的转变,实现以用户为核心的服务理念。通过文献研究和案例分析发现,3D打印作为新兴多场景应用的个性化制造技术,在推动银行服务设计创新、提高银行服务品质等方面已初显成效。今后,3D打印技术不仅能成为银行业由传统工业化模式向高技术密集型模式转化的新技术支撑,同时在提升银行服务触点的满意度、优化服务模式、提升服务体验等方面具有广阔的应用前景,对推动银行服务的转型升级可以起到积极作用。

The quality of banking services has become an important factor in the competitiveness of banks.The service model of banks needs to complete the transition from products to experience and realize the service concept with the user as the core.Through literature research and case analysis,it is found that 3D printing,as a personalized manufacturing technology for emerging multi-scene applications,has achieved initial success in promoting banking service design innovation and improving bank service quality.In the future,3D printing will not only become a new technology support for the banking industry to transform from the traditional industrialization mode to the high-tech intensive mode,but also have broad applications in improving the satisfaction of banking service contacts,optimizing service models,and improving service experience.Prospects can play a positive role in promoting the transformation and upgrading of banking services.