编译在国内旅游网站中的应用分析

The Analysis of Compiling in Domestic Travel Websites

在我国经济转型的背景下,国内旅游业近年来飞速发展。旅游业的发展对扩大内需、增加就业机会、传播中华文化、提高国际声誉都具有积极作用。随着国外游客来华数量的增多,我国旅游网站的英文版已成为重要的外宣手段。本文通过对我国旅游网站中英语翻译文本的问题分析,提出以满足国外游客心理预期与阅读审美为导向的编译策略,希望能利用编译策略在旅游网站中的应用来进一步提升我国旅游外宣质量。

With China's economic restructuring,the domestic tourism industry has developed rapidly in recent years.The development of tourism has a positive effect on expanding domestic demand,creating job opportunities,spreading Chinese culture,and enhancing international reputation.With the increase in the number of foreign tourists coming to China,the English version of the Chinese travel website has become an important means of publicity.This paper analyzes the problems of English translation texts in China's tourism websites,proposes a compiling strategy that meets the psychological expectations and aesthetics of foreign tourists,and hopes to use the application of compiling strategies in tourism websites to further enhance the quality of China's tourism.