高校图书馆公众号建设初探

Probe into the Construction of Official Account in University Library

通过对目前高校图书馆公众号建设情况进行分析,在探讨高校图书馆微信公众号建设意义的基础上,总结目前高校图书馆微信公众号应用的现状,以此为基础提出高校图书馆公众号运营及管理的对策建议,希望以此推进我国高校图书馆微信公众号的快速发展.

Based on the analysis of the current situation of official account construction in University libraries,and on the basis of discussing the significance of the construction of Weixin official account in University libraries,this paper summarizes the current situation of the application of Weixin official account in University libraries,and puts forward some countermeasures and suggestions on the operation and management of Weixin official account in University libraries,The rapid development of WeChat official account in University Libraries in China.