“微”时代视阈下大学生媒介素养引导和培育研究

"微"时代强大的互动性与传播性广泛而深刻的影响着我们生活中的各个领域,大学生作为"微"时代的主力军,其性格、品行、价值观、能力等各个方面均受到网络的冲击。当前大学生媒介素养的现状不容乐观,普遍存在着媒介认知主观模糊,媒介行为规范责任意识弱化、网络安全意识不强等困境。面对现状,如何提升大学生的媒介素养,积极引导其发出属于95后的"微"音,弘扬"微"文化,践行"微"行动,是大学进行思政教育的一项重大课题。

The strong interaction and dissemination of the"micro"era have a wide and profound impact on all areas of our lives.As the main force of the"micro"era,college students'personality,conduct,values,ability and other aspects are impacted by the network.The current situation of college students'media literacy is not optimistic.There are many predicaments,such as the subjective vagueness of media cognition,the weakening of responsibility consciousness of media behavior norms,and the weak awareness of network security.Facing the status quo,how to improve the media literacy of college students,actively guide them to issue the"micro"voice after the 95s,promote the"micro"culture,and practice the"micro"action is a major topic for the university to carry out ideological and political education.