美英日动漫游戏产业发展的三维比较分析及启示——基于经济、技术和社会的整合框架

Three Dimensional Comparative Analyses on Animation and Game Industry of USA,UK,Japan and Their Enlightenment:Based on the Integrated Framework of Economy,Technology and Society

动漫游戏产业属于文化科技高度融合的新型文化产业形态。在"经济—技术—社会"的三维整合框架下,对美国计算机动画产业、英国游戏产业和日本AGC产业进行了三维对比分析,进而详细分析了美国迪斯尼式动画产业发展模式、英国以发行商为核心的游戏产业发展模式、日本AGC一体化动漫产业发展模式的内部运作机理和主要特征。在此基础上,对三个国家动漫游戏产业的发展进行了横向对比和分析,总结了对我国动漫游戏产业发展具有启示意义的主要经验。

The animation and game industry belongs to a new type of cultural industry with high integration of culture and technology.Under the“Economy-Technology-Society”three-dimensional framework,the paper firstly makes comparative analysis of the American computer animation industry,the UK game industry and Japanese AGC industry.Then,it further explains in detail the inner working mechanism and main characteristics of Disney-style animation industry development model of America,publisher-oriented game industry development model of UK and integrated AGC industry development model of Japan.On this basis,it makes a horizontal comparison and analysis of animation and game industry of the three countries,summarizes the main experience which has significance for development of China’s animation and game industry.