摘要
(一)目的地选择的优先性因地区而异同样是选择会议目的地,欧洲和北美的会议策划人会优先考虑靠近机场和周边交通便利的地方。而中南美洲的会议策划人则会优先考虑当地政治经济的稳定性和货币汇率等。在亚太地区,策划人除了会考虑当地政治经济的稳定性,同事们的推荐也格外重要。
Destination Selection Priorities Vary by Region When considering destinations for their meetings,planners in Europe and North America prioritize those that can offer the specific property type needed with easy air lift and transportation to the location.In Central and South America,considerations are different,and respondents indicate economic/political stability and currency/exchange rate as their top two factors when selecting a destination.In Asia Pacific,planners are also concerned about economic and political stability,but referrals and recommendations from colleagues play a significant role as well.
出处
《中国会展》
2019年第2期74-79,共6页
China Conference & Exhibition