五台山地区武术旅游RMP分析

RMP Analysis of Wushu Tourism in Wutaishan

采用昂谱旅游发展理论对五台杨家枪等特色武术资源的旅游开发价值和市场可行性进行分析,提出以雁门关、五台山等现有旅游景点为依托,通过人物融合、故事融合和技术体验等方法,打造兼具历史文化特点和地方特色的武术旅游产品,以此促进当地旅游业与文化业的融合发展,推进当地"旅游+"发展战略的实施。

The RMP tourism development theory is used to analyze the tourism development value and market feasibility of Wutai Yangjiaqiang and other Wushu resources,and it is proposed to rely on existing tourist attractions such as Yanmenguan and Wutaishan through character integration,story fusion and technical experience.The method is to create a Wushu tourism product with historical and cultural characteristics and local characteristics,so as to promote the integration and development of the local tourism industry and the cultural industry,and promote the implementation of the local“tourism+”development strategy.