剪纸文化在文创产品设计中的应用研究

APPLICATION RESEARCH OF PAPER-CUT CULTURE IN WENCHUANG PRODUCT DESIGN

随着人类社会的发展,人们越来越重视生活的品质,体现于生活中的产品品质,产品的设计则成为非常重要的一个部分。产品信息是通过线条、符号、数字、色彩等方式创造性的综合信息处理的一个过程,元素组合和具体的载体把异种计划、规划设想表达出来,从农业社会的中国民间剪纸,以及民间文化的概念、性质和特点。剪纸艺术是中国传统民间艺术的重要代表。剪纸的形状往往是人们的美好愿望。传统的形象观念是人们对美好生活的向往,是为了运气和幸福。本文从产品设计文化内涵溯源、市场现状水平、造型选材色彩工艺设计、产品评价等方面进行了详细地说明。

With the development of human society,people pay more and more attention to the quality of life,which is reflected in the quality of products in life.Product design has become a very important part.Product information is a creative process of comprehensive information processing through lines,symbols,numbers,colors,etc.Element combination and specific carriers express different plans and planning ideas,from the concept,nature and characteristics of Chinese folk paper-cut in agricultural society,as well as folk culture.Paper-cut art is an important representative of Chinese traditional folk art.Paper-cut shapes are often people’s good wishes.The traditional image concept is people’s yearning for a better life,for luck and happiness.In this paper,the origin of product design culture,market status,material selection,color process design,product evaluation and other aspects are described in detail.