跨境电商物流成本优化及对策研究

Study on the Cost Optimization and Countermeasures of Cross-border E-commerce Logistics

根据跨境电商的特色,收集相关资料与实际数据,对跨境电商物流环节的成本优化问题进行探讨,以相关的科学理论结合实际,采用定性分析法与文献分析法,分析跨境电商企业物流成本的构成和优化方案,探讨适应于当下跨境电商企业的物流成本优化建议和对策。

According to the characteristics of cross-border E-commerce,collecting relevant data and actual data,discuss the cost optimization of cross-border E-commerce logistics links.Combining relevant scientific theories with practice,using qualitative analysis and literature analysis to analyze the composition and optimization of logistics costs for cross-border E-commerce enterprises,and explore the logistics cost optimization recommendations and countermeasures for the current cross-border E-commerce enterprises.