基于GEM模型的赏花经济产业链延伸影响因子研究

Research on Influence Factors of Flower Industry Chain Extension Based on GEM Model

本文在对赏花经济产业链延伸影响因子分析的基础上,运用GEM模型构建了影响产业链延伸的双因子评价模型,并计算出各内外影响因子的影响力。研究结果表明,赏花经济产业链延伸的促进因子依次为产业资本、市场潜力、产业政策与科技研发,正总影响力为3.512;阻碍因子依次为产品品质、运营效率、配套设施与产业利益,负总影响力为-2.542。二者相互作用后的总影响力为0.970,由此可以说明,在各因子的共同作用下,将有助于赏花经济产业链的延伸。在全面而客观地分析赏花经济产业链内外部影响因子的基础之上,提出具有针对性的措施,以确保合理的产业链延伸路径能带来社会、技术与经济效益。

Based on the analysis of the influencing factors of the flower industry chain extension,this paper has constructed a two-factor measure model with GEM,and has calculated the influence of internal and external factors.As the research shows,the promoting factors are industrial capital,market potential,industrial policy and technology research,with the total positive influence being 3.512.While the hindering factors are flower product quality,operation efficiency,supporting facilities and industry benefits,with the total negative influence being -2.542.And after interaction,the total influence is 0.970,indicating that the combined effects of these factors will be beneficial to the industrial chain extension.In view of this,based on a comprehensive and objective analysis,targeted measures have been put forward that reasonable industrial chain extension path bringing social,technical and economic benefits can be ensured.