微文化背景下大学生社会主义核心价值观培育

On the cultivation of college students' socialist core values under the background of micro-culture

微文化是以新媒体和自媒体的发展为基础,具有自主性、碎片化和交互性特征的一种新型大众文化形态。在微文化背景下,大学生的社会主义核心价值观培育面临着各种各样的机遇和前所未有的挑战。高校思想政治工作者必须把社会主义核心价值观培育嵌入大学生日常微生活;必须转变话语方式,学会使用微文化背景下的微话语;必须适应微文化,建设高校核心价值观培育微平台;必须重视挖掘优秀大学生,培育校园微"网络意见领袖";必须提高大学生的媒介素养。

Micro-culture is a new form of popular culture based on the development of New Media and We Media, which has the characteristics of autonomy, fragmentation and interaction. Under the micro-cultural background, the cultivation of college students' socialist core values is faced with various opportunities and unprecedented challenges. Ideological and political workers in colleges and universities must integrate socialist core values into the daily micro-life of college students, must change their way of communication and learn to use micro-language under the micro-cultural background, must adapt themselves to micro-culture and build micro-platforms to cultivate core values in colleges and universities, must attach great importance to identifying outstanding college students and help them become opinion leaders on the Internet, and must enhance the media literacy of college students.