网络直播中的身体意识

On the Body Consciousness in Webcasting

作为后现代语境下技术发展的产物,网络直播日益成为人们进行社会交往的新平台,不同于天涯论坛、腾讯QQ等传统网络社交平台,网络直播更加强调实时互动性和身体在场感,凸显出强烈的身体意识。网络直播中的表情符号不断朝着具象化发展,流行语不断朝着具身化发展,进一步强化了身体的感知作用,具象化的表情符号与具身化的流行语也有了更为丰富的文化内涵,这也从一个侧面印证了身体美学的发展前景以及不断扩大的解释力。

As a product of technological development in the post-modern context, the live webcasting has increasingly become a new platform for people to engage in social interaction. Different from traditional online social platforms such as Tianya Forum, Tencent QQ, etc., live webcasting emphasizes real-time interaction and physical presence, highlighting a strong body consciousness. The emoticons in the live webcasting are constantly developing towards figuration and the buzzwords towards embodiment, further strengthening the perception of the body. The figurative emoticons and the embodied buzzwords also have a richer culture connotation, which also confirms the development prospects of body aesthetics and the expanding explanatory power from one side.