医药营销专业电子商务课程教学改进的思考

Consideration on the teaching improvement of electronic commerce course for pharmaceutical marketing major

为提高电子商务课程教学效果,使医药营销专业学生能更好地适应社会发展,本文对本校电子商务课程教学现状进行了分析,并对教学改进措施进行了思考,以期能为课程教学改革提供有益的思路。

In order to improve the teaching effect of e-commerce course and make the students meet the needs of society better,this paper analyses the current teaching situation of e-commerce course in our school,and ponders on the teaching improvement measures in order to provide useful ideas for the teaching reform.