高校舆情事件中微博用户情感倾向影响因素研究——以论文造假事件为例

Influencing Factors of Micro-blog Users' Emotional Inclination in Public Opinion Events in Universities: Taking Thesis Plagiarism as an Example

高校舆情事件中微博用户体现的情感倾向将进一步影响网络舆情态势的发展,探讨高校舆情事件中微博用户情感倾向影响因素有助于高校做好舆情监测与管理工作。

The emotional tendencies of microblog users in university public opinion events will affect the development of network public opinion. Discussing the influence factors of micro-blog users' emotional inclination will help universities to do a good job in public opinion monitoring and management.