广东省高校移动阅读实证研究

An Empirical Study on Mobile Reading in Colleges and Universities of Guangdong Province

面对互联网,尤其是移动互联网日益增长的发展速度,各行各业都开始寻求更好地满足人们生活需求的服务。阅读,随着时代的潮流,从纸本阅读到电子阅读,再向移动阅读快速发展。高校大学生是移动阅读用户主要的群体之一,其阅读行为是移动阅读服务的内容和策略的重要影响因素,需要不断更新高校移动阅读的调查结论,以更好服务于高校学生。另一方面,我国移动阅读服务仍不完善,高校图书馆的移动服务更有待发展。文章以广东省高校为例进行实证研究,通过对读者阅读倾向、阅读时长、进行移动阅读的原因以及屏幕阅读的感受等因素进行调查分析,得出相关结论,并提出相关建议,以为高校移动阅读的发展提供。参考文献7。

Facing with the rapid development of the Internet,especially of the mobile Internet,all professions start to seek better service to meet the needs of people's life.Changing with the times,reading develops rapidly from paper reading to electronic reading and then to mobile reading.College students are one of the main users of mobile reading and their reading behavior is an important factor affecting the content and strategy of mobile reading service.So the investigation of university mobile reading should be kept up with to provide better service to the students.On the other hand,China's mobile reading service is still not perfect,academic libraries need further development of mobile services.In order to see how the traditional library to adapt to the trend of the times,this article takes the universities in Guangdong Province as examples of empirical research.Through the investigation and analysis of the factors such as the reader's reading tendency,the reading time,the reason of the mobile reading and the feeling of the screen reading,draws the relevant conclusions and makes recommendations to offer references to the development of mobile reading in colleges and universities in Guangdong province.