制度距离对跨国企业合法化战略选择的影响——基于中国跨国企业的实证研究

Influence of Institutional Distance on Legitimation Strategic Choice of Multinational Enterprises——A Empirical Research on Chinese Multinational Companies

研究表明,在进行海外投资和海外运营时,我国的跨国企业面临巨大压力,这是由于两国制度距离的合法性问题而产生的压力,如何成功跨越"合法性门槛"实现其生存与发展成为跨国企业成长的关键。合法性的研究多数只重视外部合法性,而忽略了内部合法性。本研究将制度和战略进行了整合,从制度距离影响跨国企业合法性入手,对正式、非正式制度距离影响进行了研究分析,作出了企业内、外部合法化战略模式的选择。

The current researches show that multinational enterprises are confronted with dual pressure from host country and parent company.The pressures mainly due to the legitimacy of institutional distance between the two countries.How to cross the threshold of legitimacy is the key for multinational enterprises to develop.However,current studies of legitimacy mainly focus on internal legitimacy rather than external legitimacy.This paper integrates institution view and strategy view,regard distance as an important factor influencing the legitimacy of transnational enterprises,and discusses the influence of formal and informal institutional distance on legitimacy of multinational enterprises in the transnational business.Furthermore,the internal and external legitimation strategic choice is put forward from the active view for multinational enterprises when institutional distance is different.