区域民族文化在产品创新设计中的运用研究

Application and Innovation of National Cultural in Product Design

目的研究区域民族文化元素在产品创新设计中的应用目标和应用方法。方法从分析区域民族文化融入产品创新设计的必然性和重要性出发,总结当今区域民族文化开发的现状与问题,探讨民族文化产品创新设计的新理念。结论在此基础上,提出包括产品创新设计中民族文化的形态升华和神韵再现;开发民族区域资源,注重产品多样化设计;既要突出区域民族文化个性,又要体现时代认同的共性等创新设计的应用建议,以期为当今民族文化产品的创新设计提供新思路。

The paper aims to research target and method of applying regional national culture in innovative design of product. Based on inevitability and importance of integrating regional national culture into innovative design of product, the current situation and problems of regional national culture development were summarized, and the new concept of innovative design of national cultural products was put forward. This paper puts forward some suggestions on the application of innovative design, including the sublimation and reproduction of national culture in product innovation design, the development of national regional resources and the emphasis on product diversification design, which should not only highlight the regional national cultural individuality, but also embody the commonness of the times, so as to provide new ideas for the innovative design of today's national cultural products.