基于农村电商生态系统的农民增收扶贫研究

Farmer's Income and Anti-poverty Analysis for Rural E-commerce Ecosystem

实施乡村振兴乃当今国家战略,其核心思想是缩小城乡差距,增加农民收入。基于系统动力学对农村电商生态系统进行仿真,并就如何提升农民收入开展方案设计及策略研究。首先从政府、企业、农民三维视角,提出基于PPP理论、供应链理论和能力理论的理论架构,并构建合理研究假设;其次,采用系统动力学构建农村电商生态系统模型并进行仿真和结果校验;最后基于系统动力学仿真结果,分析影响农民增收的关键因素,并给出农民增收的相关建议。

Narrowing the gap between urban and rural areas and increasing farmers’income are the vital task of national strategies.Based on the problem of increasing farmers’income,the rural e-commerce ecosystem model was constructed based on system dynamics.First of all,based on the three aspect from government,enterprises and farmers,aggregating the PPP mode,the symbiosis theory and poverty theory,this paper build the theoretical hypothesis to provide guidance for research of rural e-commerce ecosystem.Then using the rural e-commerce ecosystem model to debug the model parameters,the experimental results are simulated and verified.Finally,based on the experiment results, the paper analyzes the influential factors of increasing farmers’income and puts forward some suggestions for future research.