摘要
中国传统服饰是中国数千年流传下来的文化,然而现在却面临传统服饰的文化工艺失传。人们对中国传统服饰的认知还不够,因此,要进行中国传统服饰的现代化,必须通过教育推动传统文化工艺的发展、通过多方面的宣传提高人们对传统服饰文化的认知、通过传媒提高中国传统服饰品牌形象、通过政府层面的引导来推动传统服饰文化的复兴。
Chinese traditional costumes is a kind of culture passed down for thousands of years in China,but now it is faced with the loss of the culture and craft of traditional costumes.People's cognition of Chinese traditional costumes is not enough.Therefore,in order to modernize Chinese traditional costumes,we must promote the development of traditional culture and craft through education,and improve people's cognition of traditional costumes culture through many aspects of propaganda,and improve the brand image of Chinese traditional costumes through the media,promote the revival of traditional costumes culture through the guidance of the government.
作者
陈颖诗
郭坤兰
邓玉雯
CHEN Ying-shi;GUO Kun-lan;DENG Yu-wen(School of Management,Guangdong Peizheng College School of Management,Guangzhou 510830,China)
出处
《中小企业管理与科技》
2019年第5期104-105,共2页
Management & Technology of SME
关键词
中国传统服饰
现代化
传承
发展
Chinese traditional costumes
modernization
inheritance
development