摘要
旅游已经成为"90后"大学生的一种常态。本文分析了大学生旅游行为的特点和大学生旅游市场开发的现状,提出了开发大学生旅游市场的策略。安徽铭光网络科技作为芜湖市高校大学生创新创业的领路者,实行点对点的创新模式,运用新媒体建立了只属于大学生的电子商务旅游网站,打造更加完善的大学生旅游网络综合性服务平台。
Tourism has become a normal formof"post-90s"college students.This paper analyzes the characteristics of College Students'tourism behavior and the current situation of College Students'tourism market development,and puts forward the strategy of developing college students'tourism market.Anhui Mingguang network technology is the leader of the innovation and creation of college students in Wuhu,and the innovation model of point to point is implemented.The use of new media has set up an e-business tourism website that belongs to university students only,creating a more comprehensive service platformfor university students'tourismnetwork.
作者
王雄
吴敏
WANG Xiong;WU Min(Anhui Polytechnic University,Wuhu,Anhui 241000,China)
出处
《教育教学论坛》
2019年第14期105-106,共2页
Education And Teaching Forum
基金
2016年安徽省教育厅尚行旅游安徽工程大学创业实践项目(20161036300281)
关键词
大学生
旅游
市场
college students
tourism
market
