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公益广告儿童影像的作用机制与表现 被引量:2

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摘要 公益广告,亦称公共服务广告,旨在向社会公众传播有益的社会观念,改善和解决社会公共利益问题,具有主动回应时代、引导社会舆论的重要价值,社会影响不容小觑。
作者 王梓力
出处 《青年记者》 北大核心 2019年第9期65-66,共2页 Youth Journalist
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