基于大学生需求视角下的高校阅读推广实践分析与研究

阅读不仅是知识技能获取的重要渠道,更是民族文明传承和文化发展的希望。一个国家的文化希望集中体现在这个社会新生群体——大学生身上,对于他们需求的研究可以帮助我们更好地开展阅读活动。文章针对目前高校阅读推广实践的现状进行分析,提出基于大学生需求的推广对策,以期真正推动这一群体的演进,使我国的民族文化意识成为国际竞争的软实力。

Reading is not only an important channel for acquiring knowledge and skills, but also a hope for the inheritance of national civilization and cultural development. The cultural hope of a country is embodied in this new social group, college students. The research on their needs can help us better carry out reading activities. This paper analyzes the current situation of reading promotion practice in colleges and universities, and puts forward promotion countermeasures based on the needs of college students, so as to truly promote the evolution of this group and make China's national cultural consciousness become the soft power of international competition.