感性工学在汽车造型设计中的应用现状与发展趋势

Research status and development trend of kansei engineering in automobile styling

感性工学作为一门研究如何将目标用户的感性需求转化为产品设计要素的科学,在汽车造型设计领域中得到了较广泛的应用。其中,基于用户感性需求的获取、提炼及表达的产品设计方法、流程研究,是感性工学在汽车造型设计领域中的研究重点。通过对国内外相关文献的归纳与整理,可以发现基于感性工学的汽车造型设计流程和方法的研究具有一定的共性。通过结合汽车造型设计实践和相关研究现状,提出了基于感性工学汽车造型设计的一般流程以及各流程节点所使用的研究方法,并在此基础上进行了展望,为研究同行提供参考。

As a science of how to translate the perceptual demand of target users into product design elements,kansei engineering has been widely used in the field of automotive modeling design. In which,based on the user’s perceptual demand of acquisition,extraction,expression of product design methods,process research,is the focal point of kansei engineering research in the field of automotive modeling design. Through summarizing and sorting of both domestic and foreign related literature,it can be found that there is a certain universality in the research of the design process and method of automobile modeling design based on kansei engineering. By combining the practice of automotive modeling design and related research,proposed a general process based on kansei engineering automobile modeling design and research methods used by each process node,and on the basis of this,make a prospect and provide reference for research colleagues.