基于增权理论的企业参与精准扶贫创新模式探索——以新希望集团为例

An Exploration into Innovative Models for Enterprises' Participation in Targeted Poverty Alleviation Based on the Empowerment Theory:A Case Study of New Hope Group

由于社会利益分化及制度不均衡等原因,位于社会底层或边缘的贫困者往往处于"资源与能力双重缺乏",即"失权"或"无权"状态,因此,需要通过增权提升其自我获利能力。以新希望集团为例,深入剖析企业如何将增权理论应用于精准扶贫:在个体增权方面,通过丰富教育培训体系,提升贫困者的人力资本;在联合增权方面,通过建立合作组织,结成利益共同体,从而赢得更多权益;在社会增权方面,通过创新产业模式,增强贫困者的社会资本。在此种扶贫创新模式下,贫困者达到了全方位增权,可望实现永久脱贫,同时,企业履行了精准扶贫的社会责任,从而实现可持续发展。

Due to differentiated social interests,imbalanced systems and other factors,the impoverished at the bottom or edge of society often lack both resources and powers,i.e.,they are“power-deprived”and“powerless”.Therefore,they need to be empowered to improve their self-profitability.This paper takes New Hope Group as a case to analyze in depth how enterprises should apply the Empowerment Theory to targeted poverty alleviation tasks: for individual empowerment,labor capital of the impoverished could be raised through diversification of education and training opportunities;for joint empowerment,more rights and interests could be won through the establishment of cooperatives to form interests groups;for social empowerment,the social capital of the impoverished can be increased through the innovation of industrial models.In this innovative poverty alleviation model,the impoverished can achieve all-round empowerment and are expected to be permanently alleviated from poverty.Meanwhile,the enterprises could fulfill their social obligations for targeted poverty alleviation and achieve sustainable development.