基于文化创意视角下喀什文化旅游业发展路径研究

Research on the Development Path of Kashgar Cultural Tourism Based on the Perspective of Cultural Creativity

文化旅游项目是在传统旅游业发展基础上产生的创新发展项目,在我国已经得到了长足发展。新疆地区有着悠久的历史文化和西域文化,当地正在将旅游产业与文化创意更好地结合,以此来促进旅游产业上升到一个新的发展阶段。鉴于此,以文化创意与文化旅游融合理论为基础,从文化创意角度探讨喀什地区文化旅游产业发展现状和发展模式,有针对性地提出文化创意旅游产业发展路径。

With the accelerated growth of China's economic level and the rapid development of the driven industry, the supply of the traditional model of tourism industry can no longer meet the spiritual and cultural needs of people. The cultural tourism project is an innovative development based on the development of traditional tourism. The project has achieved considerable development in China. The Xinjiang region has a long historical culture and Western culture. The local region is better integrating the tourism industry with cultural creativity to promote the tourism industry to a new stage of development. In view of this, based on the theory of cultural creativity and cultural tourism integration, this paper discusses the development status and development model of cultural tourism industry in Kashgar from the perspective of cultural creativity, and proposes the development path of cultural creative tourism industry contrapuntally.