摘要
幼儿园标志是幼儿园办学理念、办学宗旨、办学特色的集中体现,是幼儿园品牌形象的核心部分。对幼儿园标志进行趣味性设计,可以增强标志的视觉感染力,使其在众多幼儿园标志中脱颖而出,助推幼儿园品牌理念的传播与推广,进一步提升幼儿园的知名度。
Kindergarten logo is the centralized embodiment of kindergarten school-running idea, purpose and characteristics, and is the core part of kindergarten brand image. Interesting design of the logo can enhance the visual appeal, make it outstanding among other logos, and enhance the preschool’s popularity.
作者
白艳维
BAI Yan-wei(Ningbo Institute of Education, Ningbo 315016, China)
出处
《宁波教育学院学报》
2019年第2期108-111,共4页
Journal of Ningbo Institute of Education
基金
宁波教育学院立项课题(NJY201714)
关键词
品牌战略
幼儿园标志
趣味性设计
brand strategy
kindergarten logo
interesting design
