信息化在旅游管理中的应用研究

On Application of Informatization to Tourism Management

随着人民生活水平的提高,对于旅游娱乐活动的需求量越来越多,由此带来的对旅游景区行政管理、服务营销,以及对外宣传等方面的更高要求。信息化技术的应用,使旅游景区的现代化和智能化水平得到了快速提高,并联合了更多的部门及机构更积极地为中国旅游事业的发展做出了更大的贡献。作者就信息化技术在旅游管理中的应用进行了分析,希望能对我国旅游行业的进一步扩展和可持续化发展提供一些建议。

With the improvement of people's living standards,the demand for tourism and entertainment activities is increasing,which leads to higher requirements for administrative management,service marketing,and publicity of tourist attractions.The application of information technology has rapidly improved the level of modernization and intelligence of tourist attractions,and has united more departments and institutions to make more contributions to the development of China's tourism industry.This paper analyzes the application of information technology in tourism management,and hopes to provide some suggestions for the further expansion and sustainable development of Chinals tourism industry.