基于视频吸引力分析的 MOOC课程视频质量评价研究

Video Quality Evaluation of MOOC Course Based on Video Attractiveness Analysis

随着MOOC的发展,在线课程视频质量评价逐渐成为教学研究热点。评价课程视频质量,对于提升视频制作技巧和吸引力、提高在线授课质量、改进教学方法等具有重要意义。文章通过对学习者群体观看行为的视频吸引力模型构建,提出将视频吸引力的评估指数作为课程质量的评估参考依据,用于评价不同课程视频质量的差异,从而为优化课程建设提供借鉴参考。

With the development of MOOC, the evaluation of online course video quality has gradually become the most written topics of teaching research. It is of great significance to evaluate the video quality of the course for improvement of video making skills and attraction of video production, the quality of online teaching and teaching methods. This paper constructs the video appeal model of the learner group's viewing behaviors, and proposes that the evaluation index of video appeal should be taken as the reference basis for evaluating the quality of the course. It is used to evaluate the difference of video quality of different courses so as to provide reference for optimizing curriculum construction.