加强全媒体建设 推动媒体融合发展——学习习近平关于建设全媒体的重要论述

Strengthen the construction of all media and promote the integration of media——Learn Xi Jinping's important discussion on building all media

党的十八大以来,习近平总书记着眼党和国家事业长远发展,深刻洞察全媒体时代媒体发展大局,掌握先机,指明了媒体融合前进的方向、路径,不仅为我们推进媒体融合提供了思想支撑,标定了行动指南,还身体力行,多次视察各级报社、电视台、新闻网站等主流媒体,对全媒体建设、媒体融合发展进行了系统、全面、深刻的论述。在习总书记建设新型主流媒体的重要指示下,各级传统媒体按照深度融合、移动优先进行整体转型,在构建互联网新型媒体机构、打造平台级项目、探索新生代社交新媒体以及商业模式上不断创新。此外,在全国范围全面推进县级融媒体中心建设,传统县级媒体要明确自身的角色和定位,加快推进媒体融合,创新内容生产方式,再造生产流程,丰富表达方式。

Since the 18^ th National Congress of the Communist Party of China, the Party Central Committee with General Secretary Xi Jinping as the core has focused on the long-term development of the party and the state, had an insight into the overall situation of media development in the all-media era, grasped the opportunities, and pointed out the direction and path of media integration, which has not only provided ideological support and calibrated the action guide for us to promote media integration, but also tried its best to inspect the mainstream media such as newspapers, TV stations and news websites at various levels, and carried out systematic, comprehensive and profound discussions on the development of media construction and media integration. Under the important instructions of General Secretary Xi to build a new mainstream media, traditional media at all levels undergo overall transformation in accordance with deep integration and mobile priority, and continue to innovate in building Internet new media organizations, building platform-level projects, exploring new generations of social new media and business models. In addition, the construction of county-level media centers is comprehensively promoted nationwide;traditional county-level media should define their roles and positioning, accelerate media integration, innovate content production methods, reproduce production processes, and enrich expression.