供应链模式下零售业经营绩效评价研究

Research on Performance Evaluation of Retail Business under the Supply Chain Model

构建科学合理的供应链企业绩效评价系统是检验供应链企业管理的重要标尺。文中提出了供应链模式下零售企业经营绩效评价指标体系,对福建连锁零售业经营绩效进行实证分析,分析其影响因素并深入探究出现这些影响因素的内在原因;根据此实证研究结果,提出关于发展福建连锁零售业的几点政策建议。

The establishment of a scientific and rational performance evaluation system for supply chain enterprises is an important yardstick to test the management of supply chain enterprises.This paper puts forward an index system for evaluating the operating performance of retail enterprises under the supply chain model,makes an analysis of the management performance on Fujian retail chain store.It proposed some policy recommendations on the development of the Fujian retail chain store by analyzing the influential factors and the inner reason for these factors.