汽车产业C2B体系的探索和研究

Exploration and research on C2B system of automobile industry

当前,大规模个性化定制、精准供应链管理、电子商务等正在重塑汽车产业价值链体系。汽车产业C2B体系可以满足顾客的个性化需求,实现制造与服务的无缝对接。文章探索了汽车产业C2B体系的主要组成部分,探索各系统之间的协作关系,阐述构建C2B平台的3大系统,通过数据分析预测今后发展趋势,探讨目前存在的问题及解决对策。

At present, mass customization, precise supply chain management, e-commerce and so on are reshaping the value chain system of automobile industry. The C2B system of automobile industry can meet the individual needs of customers and realize the seamless connection between manufacture and service. This paper explores the main components of the C2B system of automobile industry, explores the cooperative relationship among the systems, expounds the three major systems of constructing the C2B platform, predicts the future development trend through data analysis, and discusses the existing problems and solutions.