媒体创意格局下广电课程的新思考——兼论新编教材《广播电视概论》(第四版)

New Thoughts on Radio and Television Courses under Creative Pattern of Media——An analysis of The Theory of Radio and Television(The fourth edition)

在教育部不断呼吁重视本科教学质量,且不断提升应用型人才培养质量的教育大环境下,任课教师对于教材的选择和专业的定位就变得至关重要。《广播电视概论》(第四版)作为一部专门为广播电视专业学子量身打造的新教材,从导论到参考文献,形式上体例完善、章节明确、逻辑严谨;内容上远近结合、案例新颖、视野全面,具有很好的教学参考性。整体上表现出了与时俱进的编写意识和服务社会的应用意识,为媒体创意时代的应用型人才培养和专业建构提供了新成果和新思路。

Under the education environment where the Ministry of Education constantly calls for attention to the quality of undergraduate teaching and improves the quality of application-oriented talent training, teachers become crucial to the selection of teaching materials and the positioning of majors. The Theory of Radio and Television is a new textbook specially tailored for the students majoring in radio and television. From introduction to references, it has a complete form, clear chapters, rigorous logic. And then the content is rich, the case is novel, the vision is comprehensive. On the whole, it shows the consciousness of writing in accordance with the time to serve the society,which provides new achievements and ideas for the cultivation and professional construction of application-oriented talents in the era of media creativity.