近十年国外老年旅游研究述评与展望

Overseas Senior Tourism Research in the Past Decade: A Literature Review and Prospects

随着我国老龄化社会的到来,老年人已经成为旅游活动和旅游消费的重要力量,老年旅游逐渐成为全行业关注的焦点。虽然业界已认识到老年旅游市场的重要性,并采取了积极措施对该细分市场进行开发,但是,我国学术界对老年旅游领域的研究尚处于初级阶段。国外对老年旅游的研究起步较早,研究成果不断趋向系统化和成熟化,对于我国推进老年旅游的研究和促进老年旅游业的发展具有重要的借鉴意义。鉴于此,对近十年国外老年旅游的相关研究成果进行了系统的梳理和总结,从出游前的评估决策、出游中的消费体验和出游后的旅游影响3个方面,构建了老年旅游研究的知识体系框架,并从内容、理论和方法视角提出老年旅游的未来研究方向。本研究可以在理论层面丰富该领域的现有文献,补充与发展该领域的理论与研究;在实践层面为中国老年旅游产业的发展提供借鉴与思路。

With the coming of aging society in China, the elderly have become an important force in tourism activities and tourism consumption.Senior tourism has gradually become the focus of attention in the whole industry.Although the industry has recognized the importance of the senior tourism market and has taken active measures to develop the segmented market, however, the research on the senior tourism in China is still at an early stage.The research on the senior tourism abroad started earlier and the research results tend to be systematic and mature.It has important reference significance for our country to promote the research of the senior tourism and promote the development of the senior tourism industry.In view of this, this article systematically sorts and summarizes the related research results of foreign senior tourism in the recent 10 years, and from three aspects of the evaluation decision before traveling, the consumption experience in traveling and the tourism influence after traveling.To constructs the knowledge framework of senior tourism research and puts forward the future research direction of senior tourism from the perspective of content, theory and method.This research can enrich the existing literature in the field at the theoretical level, supplement and develop the theory research in this field, and provide reference and ideas for the development of China's senior tourism industry at the practical level.This research chose 20 authoritative international journals in the field of tourism based on the impact factor ranking in 2017 of Journal Citation Report as data sources.Among the 20 journals, there are 9 journals that have no research literature related to senior tourism.Therefore, a total of 44 articles as research samples which were published from the year of January2007 to September2017 in 11 periodicals were collected.Through the content analysis method and the literature analysis method, the paper makes a comprehensive analysis of the literature on the field of senior tourism research.This paper makes an in-depth analysis and summary of the publication time, research content, research methods and theories, and provides reference and inspiration for the research of the senior tourism in China.The results show that the main research topics of the senior tourism abroad are mainly in three aspects: pre-travel, during trip and post-travel.The pre-travel research mainly focus on the senior tourist motivation, senior tourists travel barriers, senior tourists information technology usage behavior;the research during trip mainly focuses on the travel consumption behavior of senior tourists and travel preferences;the post-travel study focused on the impact of tourism to the elderly and a comparative research senior tourists and other age groups.These three research fields are independent and interrelated, and together constitute the framework of knowledge system of the research on foreign senior tourism in the past decade.In addition to focusing on the contents of the above knowledge system framework, future research can also focus on the following aspects: firstly, the research of senior tourism in China.Secondly, explore the impact of tourism on the senior tourists.Thirdly, we need to further explore how the senior tourists’ previous travel experience, travel history, life experience and various social life events have an impact on their travel behavior in old age.Fourth, research the senior tourism products and services.Fifth, research the senior tourism policy.