基于动态情境的博物馆文创产品设计

Design of Cultural and Creative Products of Museum Based on Dynamic Situation

目的博物馆文创产品功能较为单一,其设计的主要目标是向用户传递承载的文化信息。针对现有研究局限于根据语义进行设计表达,信息传递形式单一,用户的文化感知不足的问题,提出基于情境匹配、信息分类和动态信息交互的文创产品设计思路。方法在对文化源承载的文化信息进行解构的基础上,依据文化层次与产品设计层次理论,利用形态元、功能以及价值因素进行设计源和现有产品的情境匹配和情境要素构建。结合针对情境要素的设计调查,利用词性对信息进行分类,根据信息分类结果,利用动态联系、行为构建等动态信息交互方法完成情境和用户之间的信息传递的设计。结论以三足鼎为例,验证了该方法的可行性,实现了文化、情境和信息传递共同作用的文化感知,在满足用户需求、适应社会发展的同时增进了用户的文化体验,为博物馆文创产品设计提供了一种有效的方法。

The functions of museum cultural and creative products are relatively simple. They are designed to convey contained culture to users. The current research is confined to design expression based on semantics, leading to single form of information transmission and inadequate cultural experience. This paper aims to propose design thoughts based on situation matching, information classification and dynamic information interaction to change this situation. The first step was to deconstruct the cultural information from cultural relics. Then, according to the cultural level and the product design level, cultural relics and existing products and construction of situational elements were achieved by use of form elements, functions, and value factors. Finally, based on the design investigation on situation elements, the design about information transmission between situation and users was completed by classifying information in accordance with syntactic functions of information description, and making information interaction dynamic by building dynamic connection and improving actions and feedback. The design on tripod is used as an example to verify the feasibility of this process and method. It builds the cultural perception of the interaction with culture, situation, and information transmission, and enhances the cultural experience of users. It not only meets the needs of users but also adapts to the development of society, and provides an effective design method for museum cultural and creative product.