领域汉语传播规划研究:目标与任务

A Study of Domain Chinese Language Communication Planning:Objectives and Tasks

在领域语言学理论的指导下,领域汉语传播规划研究呼之欲出。国力强盛是汉语远播四海的根本动因。国强语不够盛的现实困境表明,新时代汉语国际传播事业的发展正面临着中国经济不断发展的国家话语能力提升的需要与汉语国际传播事业不平衡发展之间的矛盾。目标层面,领域汉语传播规划研究应努力实现汉语作为政治交往名片、经贸往来媒介、文化传播载体、科技传播标准、军事智能内核的领域价值,提升中国国际话语权;实践层面,领域汉语传播规划研究的首要任务是分析关键领域需求,营造丰富和谐的领域汉语语言生活。

Research on domain Chinese language communication planning can be carried out under Domain Linguistics theories. The enhancement of comprehensive national strength is the fundamental driving force for international communication of the Chinese language. Nowadays we are facing a difficult situation of a powerful China and unpowerful Chinese language. This reveals an unbalance between the enhancement of the national discourse ability and the uneven development of international communication of the Chinese language. As to the goals, studies of domain Chinese language communication planning should raise the values of the Chinese language as the name card of political exchanges, medium of economic and trade links, carrier of cultural communication, standard of scientific and technological communication, as well as core of military intelligence, so as to strengthen Chinas international discourse power. As to the practice , studies of domain Chinese language communication planning should prioritize demand analysis of key domains, so as to create a rich and harmonious domain Chinese language life.